Five Tips for Growing Your Blogs Audience: Part 2

Blogging Advice, Blogging Tips and Tricks, Five Tips for Growing your Blogs Audience
One of my most popular posts to date is 'Five tips for growing your blogs audience' which you can read here if you haven't already. As I got such a good response from that post (its my most liked post on Bloglovin, ever) and lots of you found it useful, I thought I'd do a part two offering five more tips! I want to put a little disclaimer out there and say that I'm in no way saying you must do these things, these are just a few things I've found have worked for me over the past few years and things that may be helpful to you if you're just starting out. 

When I first started blogging I would spend hours and hours reading blogging tips and advice posts because firstly I find hearing about things that have worked for other people really interesting and secondly because they really helped me to shape my blog into what it is today. I also want to write posts on this blog that I'd enjoy reading myself so with that being said, lets get to the good stuff..

Tweak your photography
One of the biggest 'make or break' parts of a blog would have to be the photography. For me, and lots of other people, I'm much more likely to hit the follow button if a blog has great photos to accompany their written content. I'm not saying you need to take photos that rival David Bailey but it is important that they're big, clear and bright. The world is a visual place (all you need to do is take one look at sites like Instagram & Pinterest to realise that) and people love seeing good quality images on blogs. It can take a lot of time to get that perfect shot along with editing and uploading but the benefits are so worth it. Its also a good idea to be creative with your images too - adding props in the background can really catch peoples eye and give your images more depth!

Don't follow the crowd
When writing a blog its SO important to write something you'd personally like to read. Now you might be thinking 'how is that going to grow my audience?' but if you're writing about things you're interested in and want to write about instead of the things you think you should write about, it'll reflect in your content and be more engaging for those people who stumble upon your site for the first time. I can always tell when people have wrote about something just because they feel they have to and if there's no passion behind it, its pretty easy to tell. You should never feel like you have to write about certain topics or stick to a specific niche - just write about the things you love and your passion will shine through and keep people reading. I guess what I'm trying to say is don't follow the crowd. Just because everyone else is posting about a certain topic, it doesn't mean you have to do the same. 

Tweet brands
As someone who works for a fashion brand, I know for a fact how much brands appreciate it when you let them know you've featured them on your blog. Not only do they want to get as much feedback about their products and exposure as they can but its also very likely they'll want to retweet and share your post with their followers too. If they do, its a great way to get your post seen by new people and hopefully gain some new readers too - its win win situation for everyone! So next time you write a post featuring brands - don't forget to tweet them!

Look at your stats
I've never really been big on checking stats or analysing things too much as blogging is a hobby for me, not a job. However, I do like to check my stats page from time to time to see which posts have been the most read and have a nosy at the keywords that have led people to my blog. If lots of people have found it through searching 'mac lipstick review' for example or a post I've wrote has noticeably higher views, I know to write more on that topic. However, if you're serious about blogging as a career, you can also go one step further and analyse your traffic/audience/keywords and a whole host of other things via Google Analytics. Its very easy to set up and it will give you a great insight into what's working for you and what isn't so you can change things accordingly. I try not to get too caught up in the analytical side of things but like I said, if you're wanting to blog as a full time job or you feel something isn't working for you, its worth looking into!

Be easy to follow
I can't even count the amount of blogs I've been unable to follow because there's no follow button anywhere on their sites or if there is one, its in a place where nobody can see it! It seems like such an obvious piece of advice but its SO important to place your 'follow me' buttons at the top of your site in a place where people will instantly see them when they click through to your blog. If its not easy to find, most people won't bother hunting for it and click off your site without following. The same applies for social media buttons - the best place to have them is at the very top of your site or in the sidebar beneath a welcome image/blurb. Make things easy for people and they'll thank you for it!

I hope these tips were useful! Do you have any more?

Lots of love,

51 comments

  1. This was so helpful Kayleigh! Thanks so much for sharing :D

    www.violetdaffodils.com
    xx

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  2. These were useful, I don't really look at my stats that much but I downloaded GA two days ago so will definitely keep an eye on key words!

    India / Touchscreens & Beautyqueens

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  3. This is such a useful post, thank you so much for the tips! I think getting your name and blog 'out there' and to stand out is one of the trickiest things about blogging, but using photos and having an easy to follow button definitely helps!

    Emma xo Wallflower Wardrobe

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  4. These are such great tips, I definitely love reading these posts!
    x
    Eden from edenroses xx

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  5. This was so helpful! Plus I totally agree with the quality of photos in a post :)

    FarFromPerfectionxo
    xx

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  6. this was different to most advice pages, thank you!

    Hannah Rose Williams

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  7. Thank you for this! I'm quite a new blogger and these tips will come in handy!

    www.beyondthevelvet.blogspot.co.uk

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  8. Thank you for sharing your tips! I've been blogging nearly a year now and still getting to grips with it haha! x

    www.lifeinthefashionlanee.blogspot.co.uk

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  9. Really great tips that I enjoyed reading! Thank you :)

    Kisses, Kali
    | Kali's inspiration board |

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  10. This is all really great information, once again! Thanks!

    www.mishmoshmakeup.com

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  11. Really helpful! Thankyou! Now I have to find how to put that Follow button on my blog! :/ haha! Xx

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  12. Thank you for these tips! I'm definitely going to incorporate these into my blog routine. :)

    sam // www.thatsfetch.com

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  13. This is so useful, I started my blog a couple of months ago but only recently started to get how to use it, mainly due to bloggers helpful posts! I'm loving blogging and I hope my audience grows more and more xx

    Beauty and Fashion blog:
    taraclare.blogspot.co.uk

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  14. Thanks very good advice :) will definatley help me out a bit!

    Melissa||www.vintagemelissa.co.uk x x

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  15. Those tips are so useful! Thanks for sharing! :)

    http://lifebetweenhats.blogspot.com

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  17. Thanks, so helpful as usual !

    http://xoclassy.blogspot.be

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  18. such great tips, thanks for sharing!

    Rachel x
    Style Soup

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  19. Very useful, thanks for sharing! :)

    Stella | stellashek

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  20. Tweeting brands is so important, I always think they will never see the post otherwise. All the tips are great though!

    Annabel ♥
    Mascara & Maltesers

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  21. Great tips! I always try to tweet brands, which sometimes results in them retweeting me. It's a great way to get more exposure. x


    speakingbeautyuk.blogspot.co.uk

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  22. Great post. Thanks for the tips.

    Leonie x

    ikonikbeauty.blogspot.com

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  23. This was extremely helpful!! Thank you!!

    http://ncolesnotes.blogspot.com

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  24. Cool tips! Very helpful and realistic <3 Thank you Kayleigh! xx

    The Mad Shopper's Dressing Room
    Follow the blog on Bloglovin

    Please kindly help to vote here

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  25. I like those tips a lot..the last two I never thought of doing but I am nervous to tweet about them because no one really knows I blog yet! So tweeting it will have everyone know that I blog..hmm what should I do about that one? But that is a really really smart idea!

    lilliemysel.blogspot.com

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  26. Great tips! Will definitely be using them! :)

    Emily x // EmGrace

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  27. Great post, thank you for sharing, I agree it is so frustrating when you cannot find a follow button on a gorgeous blog!
    alice xo | beautybyalicee

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  28. They were very helpful tips! Thanks for sharing! :)

    Sugar Sweet Style

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  29. This was genuinely such a useful post - normally these kinds of posts are a bit disappointing, but you actually gave some really good tips, many of which I haven't even considered before!

    Thank you!

    josievalerie.blogspot.com

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  30. Great tips! Have to agree with tweeting brands. As head of social media for my company I love it when we received feedback or a blog post. Always makes my day!

    Cat from OutsideBeautyInsideHealth

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  31. Thank you for these tips! They're really great and half of this I never would have thought about. :)

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  32. Some nice advice :) I definitely agree with the photography side of things, first thing I look at usually! Danielle xx

    missdanielle.com

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  33. Great tips! I haven't figured out how to do the follow buttons yet but plan to try in the near future. I could use some improvement on all of the other four. Even though I know my "stats" are good and I love my commenters I'd love to have more views, commenters and followers. You're so right about Tweeting brands. I've gotten lots of Retweets (including from @HerRoom) and some incredibly sweet comments (tweets) by doing that. @DollhouseBettie once Tweeted: "@Panty_Buns for President!" :D Your tips are excellent.

    http://www.full-brief-panties.blogspot.com/

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  34. Thank you so much for these tips. They were very helpful :)
    www.sosienna.blogspot.com.au

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  35. Thanks Kayleigh! These kind of posts are really helpful for girls like me who are new to blogging and trying to build it up! xo
    www.jessjean.com

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  36. Thanks for the tips! I'm the LAZIEST person when it comes to social media, I should tweet brands whenever they're mentioned on my blog! xx

    Beauty Soup || UK Beauty Blog

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  37. Hey,
    You have a really lovely Blog. Do you want to support each other and follow via GFC?
    If yes please tell me and i follow back :)

    Greetings from Germany
    www.sophias-fashion.blogspot.com

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  38. The easy to follow one is soooo important.I often find myself going on blogs and struggling to find their other sites such as bloglovin etc :(

    Caitriona Tighe

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  39. Thank you for these blogging tips :) They are really helpful.
    Clem xx
    Clemloves

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  40. Thank you so much for sharing this, I'm new to the blogging world and this has really helped! I am a massive fan of your blog! Abi x

    ramblingsofablonde.co.uk

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  41. I love this! These (and the first five) are all really great tips. I especially love the one about writing what you yourself would like to read, I think that's very important.

    Ivory Avenue

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  42. These are fab tips! You're doing amazingly well in the blog world! x

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  43. Amazing tips that i will definitely be putting into practice.

    http://lipsticksandblushersandbronzersohmy.blogspot.co.uk/

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  44. These are such great tips! You have such a lovely writing style :D.

    www.countrymouse.me

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  46. Thanks for all the tips ! I just started my blog and I didn't realize how hard it is to get out there, even though I don't mind it would be cool to get feedback / comments haha, thanks !

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  47. Helpful tips and great blog. :)

    www.artikvarnica.blogspot.com

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  48. Thank you so much Kayleigh for these tips and part 1! They were really helpful. I've just started a blog so these tips will help me out a lot! :) x x

    www.michellebevan.blogspot.co.uk

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I love reading your comments, they make my day!! I always try my best to answer any questions but would recommend tweeting (@k_leexjx) or emailing me (kljohnson1990@gmail.com) if you want to ask me anything inparticular or have a general chat. Thanks for visiting my blog, it's highly appreciated!! Xx.

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