Take photos in natural light; This is a pretty obvious one but taking your Instagram photos in natural light whenever possible will give you bright images that don't need a great deal of editing. Editing photos with various filters and effects can diminish the quality so taking them in natural daylight is always a good option. I must admit the weather has been so dull lately that it's really affected my blog photography and Instagram images. Roll on Summer - brighter days & light nights. The bloggers dream.
Use a white base; If you want to create a white, light and bright Instagram feed, you'll need to take your images on a light base. This doesn't mean you need a house that's all white (although that would be ideal) as there's so many things you can buy to take your pictures on. For example, I recently bought some white floorboards and laid them over my carpet to create a nice bright look on my Instagram feed. It may seem a bit extreme but for £50, it's made the biggest difference. I also use a white rug, my white dressing table or even white bed sheets to get that nice bright theme. I picked most of my 'props' up on Amazon for really cheap so it doesn't need to cost a lot of money but can make a big difference to the overall look of your account.
Add a filter; Adding a filter and sticking with the same or a similar one throughout your whole feed can really help create that consistent theme that so many blogger have these days. Long gone are the days of sharing your dinner on Instagram (unless it looks pretty and is on a white table - obvs!) but now people are all about the matching images and this can be achieved with a filter. I used VSCO cam mainly and love the filters A5 and HB1 as these really brighten my images and get rid of yellow tones which I personally don't like. I don't use the filters at full strength (which is 12 on VSCO) as I feel this looks a little harsh so I usually take it down to around 7 which creates a nice subtle effect. I then use VSCO to up the brightness too! I sometimes use Afterlight for brightening too which is also a great app with some lovely filters.
Brighten and whiten; If you really want to brighten your images or in some cases, change the colour of a background completely, you can use Facetune or Snapseed to change colours and brightness on certain parts or all of your photo. FaceTune is supposed to be for editing faces but I don't use it for that - I like to use the whiten tool (which is supposed to be for teeth whitening) to brighten up my images and remove any yellow tones. This is honestly so good as it means if you take an image in artificial light which gives that horrible yellow tone, it can be whitened to make the image appear brighter and also make the image your photographing stand out more. As for Snapseed, this is something I like to use if I only want to brighten certain areas on a picture. For example, sometimes I'll want the background to be nice and bright but don't want the item I'm photographing to look too over-exposed. You can use the brush tool on this app to literally paint where you want to add brighteness. Genius!
Remove the warmth; One thing I always do before uploading a photo to my Instagram is remove the warmth from the image. I'm really not keen on yellow tones so I always drop the warmth slightly to make it really white and cool toned. Sometimes this adds a slight blue tone to my images too but I don't mind that too much and feel it adds to the overall look I'm going for.
So there's my top five tips to create a white and bright Instagram feed! I apologise if you already knew all of this but if not, I hope you picked up a couple of tips! I'd love to know what little tricks you use on your own Instagram feeds too so let me know in the comments below.
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